We Are Pure Catskills
“We Are Pure Catskills” is a storytelling campaign designed to create an emotional connection with each stakeholder and the brand of Pure Catskills. This campaign features stories from Pure Catskills members – collaborations, family histories, saving farms/land, sustainability stories, etc. – and provides a vehicle to display the diversity and richness of the products and services provided by Pure Catskills members. This project was in partnership with CRSR Designs.